AH Beard & Harvey Norman – Sleep Number Product Launch

Photo of St Mathews in the City venue for Product Launch for Sleep Number bed rangeOn Wednesday 20th March 2013 Collective Concepts transformed St Matthew’s in the City into a venue set for a very special product launch. AH Beard & Harvey Norman launched the Sleep Number bed range to a local and international audience of VIP’s. The brief was  to create a spectacular product launch event that worked with the colour palette of the new brand and would create a lasting memory to all attendees. Feedback from our clients and their guests was overwhelming and product sales have started strongly.

Collective Concepts worked with The Soundcave to create the amazing visual & lighting effects  and Zest Kitchen to provide the “mouth-watering” menu guests dined on.

Take a look through this gallery to see how we managed the event build right from the start of the day through to the end result.


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