This service provides tourism and hospitality business owners with one-on-one support that is part strategic consultation and part coaching to provide you with the skills and knowledge needed to manage your own successful paid social media campaigns.
This service can include:
- Set up and/or optimising social media channels that are relevant to your business: Facebook, Instagram, Linkedin, Google, Pinterest, etc.
- How to use your marketing strategy and organic social media results to guide decision making and content creation for paid social media campaigns
Understanding Facebook Business Manager:
- Creation of the account if needed
- Facebook Ads Manager
- Set up (billing, roles…)
- Features and functionality
Facebook advertising:
- Audience creation: creation of targeted and custom audiences for your business
- Remarketing: events creation for Facebook pixel installed on your website + how / when to remarket
- Ads setup: how to create and copy write ads that engage your desired audience
- How to boost posts
- Analytics: which KPI’s to monitor and to interpret the results
Instagram:
- Ads setup through Facebook Ads manager
- How to boost a post on Instagram only
- How to access and use insights and monitoring
In-house coaching:
- In-house coaching session/s to help you confidently manage and review your paid social media campaigns
Costs
One-on-one consultation and in-house training (2 hours): $350 + GST
Click here to contact us and book a consultation to get started.
For more details on our digital marketing services click here.
